AMSA's Local Chapter Project Directory

Project title Face-to-Face AIDS
Project type(s) Speaker
Date completed 03/17/2006
Chapter New York University SOM
Project Coordinator Joseph Shin
Summary of project As part of AIDS Week of Action, we brought "Face-to-Face: An Intimate Portrait of AIDS in Malawi and S. Africa" to NYU SoM. Face-to-Face is an exhibition of photography, art and educational modules that highlight the impact of AIDS on children and families in Malawi and S. Africa. The exhibition opened on February 28 and ran through March 17. Opening night activities included a panel of speakers including Ken Wong, photographer and director of Face-to-Face AIDS, Shawn Hainesworth, a film-maker with Face-to-Face AIDS, and Ellen McCurley, executive director of the Pendulum Project. Over 120 were in attendance on opening night, and over 1000 people came to view the exhibit during the remainder of its time at NYU.

Content area HIV/AIDS
Number of participants 1200
Participant hours involved 500 hour(s)
Coordinator roles
Coordinator hours hour(s)
Total project cost $1250.00
Project funding Medical school funds,AMSA grant,Other grant
Funding breakdown of sources and/or donations:
Project advertising We created a sub-committee focused on advertising and publicity. We utilized email listservs throughout the university, write press releases, worked with NYU's PR office to reach out to local media outlets, and we also reached out to NY's wealth of
Success rating
(1 = unsuccesful, 5 = very successful)
Lessons/suggestions We could have planned the opening night event so it didn't fall so closely to exams. However, we feel that the timing did help draw a larger proportion of the audience from outside the medical center, which was one of our goals; to provide a venue for medical students to interact with people from the human rights, international health and development communities here in NY. One of the key things that made this a success was drawing together multiple sponsors. This not only provided diversified funding, but having the staffing from multiple student clubs and even staff from the Dean's office, it helped us to reach a larger audience. Also, working closely with Ken Wong in the months leading up to the gallery exhibit to set educational, attendance and advocacy goals helped us shape the program for opening night and also have an impact on the design of the exhibition to fit our needs. If others are interested, I would suggest beginning planning as much to 9-12 months in advance to allow ample time for securing space for a long period of time, securing funding and planning ancillary advocacy programming around this wonderful exhibit.